About Us

John Lundberg/Owner

John has been working on and modifying off road vehicles since 1987. After working several years as a mechanical engineer and special effects fabricator/designer John decided to take his hobby to the next level and open a business where he can help other outdoor off-road enthusiasts with sturdy, reliable custom off road rigs. With 30 years of off-road/rock crawling experience John is uniquely qualified to assist you in the design, fabrication and modification of your dream vehicle. John’s off-road journey began in college with his 1973 CJ5. He later started on a new project with a 1969 Bronco. Between these two vehicles John has enjoyed uncountable trails in Moab, UT and knows the demands required for off road fun.

1st 4WD: 1973 CJ5
Favorite Trail: Pritchett Canyon, Hell’s Revenge, Moab Rim


Proud Sponsor of Ride for 22

Ride for 22 is a group that cares deeply and passionately about serving our nation’s military and their families. They spread awareness of PTS and educate the public, serve as a living memorial and provide support and comfort to the loved ones left behind. We are proud to show our support of their work by taking care of all the maintenance on Ride for 22’s Jeep.